UPDATE 2014: Supernature has moved to two locations - Forum the Shopping Mall and Paragon. Addresses and contact details at the end of post
Happy Earth Day again! One of the earth-friendly practices is eating organic/sustainable foods. Fortunately, organic food has become more popular, accessible and thus a bit more affordable in the last decade. Many converts also stand by it because it simply tastes better.
So today on Earth Day, I absolutely have to share with you this stunning find - Supernature, Singapore's largest organic store (at Orchard Boulevard) with over 4,500 square feet of wholesome natural goodness. It blew my mind away.
There is so much here, I spent more than 2 hours perusing and photographing everything. This may be a super bumper post with a record-breaking 44 photos but I can tell you it was hard narrowing down to even these! And this is only part 1 - the food and produce section. I'll have more tomorrow on their lifestyle and wellness section, and on Saturday an organic-friendly recipe!
You can click on the photos to access larger versions on my Flickr set.
Supernature is owned by the COMO group (which includes Club21, COMO Hotels and COMO Shambhala). COMO Group founder Mrs Christina Ong was apparently a regular customer. I guess she liked it so much, she took it over to complete the wellness empire she has with the COMO group.
There are fresh greens from all over the world like Australia, Japan, Taiwan, Thailand and Europe. I love the market-like display crates. Unfortunately Singapore is just too small for farms, so we can't get to "eat local" as much as we'd like.
Supernature also does delivery of themed boxed produce sets. For example, the Western box (S$70) contains apples, carrots, potatoes, broccoli, salad mix, spinach, cabbage, parsnip, capsicum, pears, nectarines and bananas (items may vary according to seasons). See their website for full details on other boxes.
The fresh produce is sorted and packed on the premises itself. Supernature also does wholesale supplies to stores and restaurants.
When you walk in, you will see on the right a whole section on chilled and frozen organic goods.
Organic salmon and mahi-mahi, deepsea perch, orange roughy, wild-caught albacore tuna, wild barramundi and wild Alaskan salmon. There's lots of frozen seafood like shrimp, oysters and scallops too, that aren't laden with mercury or lead. Canned seafood (sardines, mackerel, anchovies) are in the grocery aisles.
Organic Welsh lamb in the frozen section. Organic lamb is much more earth-friendly than pork or chicken as the production is less resource-intensive. It's a good lean protein alternative.
The meats come in a variety of cuts. They also carry grass-fed beef which feature better muscle and fat balance, compared to grainfed cattle reared in feedlots.
Organic chicken and other poultry choices abound. Free-range birds which aren't fed artificial hormones to be plumped up. Next to this, you'll find another freezer filled with organic breads, pies, muffins and other baked goods.
They also carry Eco-pork from New Zealand. These must have been some happy pigs with no jabs, hormones and running free.
Organic desserts like rice dream, ice creams, waffles and pancakes.
Organic dairy products - milk, cheese, butter, sour cream and yoghurt. Plus juice and eggs. Everything you need for an organic breakfast.
The cheeses originate from 100% organic milk, and are free from antibiotics and growth hormones. They are lauded for exceptional levels of vitamins and conjugated linoleic acid (CLA), a beneficial fatty acid that is said to lower cancer risks.
Organic eggs generally provide more Vitamin B, Folic Acid and Omega-3 benefits, as the hens feed on natural grass and grains.
Burgers, pizzas, bacon, sausages, chicken cutlets and other happy convenience foods, all organic. There are even meatless meatballs and gluten-free patties. The organic hams, sausages and roasts in the deli are nitrite-free.
If you are a vegan who love organic, you might like this mayo substitute. Vegenaise made from grape seed oil. How healthy!
Organic miso, tofu, natto, pickled shiso leaves, sauerkraut, honeycomb and spreads.
On the grocery side (this has to be Singapore's largest selection!), there is a wide range of organic oils, sauces, condiments, herbs and spices.
This includes a variety of Asian and Japanese products!
What's truly luxurious is the organic black truffle extra-virgin olive oil (imagine what Rachael Ray would say of of these! "Holy EVOO"?) and white truffle balsamic vinegar.
And my jaw dropped when I saw these babies! Jars of whole black truffles!
On the everyday side - lots of organic pasta sauces to choose from.
And this is probably the widest range of organic dry pasta and noodles, made from a variety of grains.
Speaking of grains, there are all kinds here. Quinoa, amaranth, spelt...you name it.
Would you like some Black Venus Rice? Or some Asparagus Risotto? How about a bowl of Bhutanese red rice? I want some of whatever's making those people the happiest on earth!
Dried fruit and nuts of all kinds. There are also canned varieties. Everything from petit pois to Hokkaido heirloom quality adzuki beans!
Haha, I was really happy to see these!
And if you ever need organic panko...you know where to go!
Pink Himalayan salt? Take your pick.
Bakers can go wild here. There are a bazillion baking ingredients, from mixes to extracts. If you have special dietary needs (wheat-free, gluten-free, dairy-free), you will definitely find something here too. They even have unbleached paper baking cups!
Agave nectar as alternative sweetener. Of course they have organic maple syrup and all sorts of sugars too.
Fibre for the whole family! Psyllium husks, which are rich in soluble fibre, have been found to give better benefits than oats in lowering blood cholesterol. You can also find lecithin granules, nutritional yeast flakes, wheat germ and other health-food ingredients here.
They even have organic essence of chicken. This I hear is quite different from Brand's as they do not use caramel for colouring.
Organic kuzu powder (from wild kuzu root) and nigari (magnesium chloride for making your own tofu)!
Organic candies, bars, biscuits and other sweet treats! Savoury snacks also abound, like organic corn chips, spelt pretzels, vegetable and parsnip chips.
Sick of peanut butter? Try almond, pecan, walnut and even coconut butter!
Supernature also carries the Duchy Originals line of biscuits, jams and drinks started by the Prince of Wales. They also own the Duchy Originals store at the basement of Paragon.
Cereals of all kinds. They also have a lot of snacks for kids.
Kids will find this irresistible!
There is practically a whole wall of organic teas and coffees!
A corner curiously filled with Tasmanian herb teas - echinacea, dandelion, burdock root, nettle, wormwood, hawthorn berry, lemon thyme, sage and the more common varieties of chamomile, ginger, applemint and lemongrass. There are also mixed concoctions for pregnancy, stress, kids, and digestive relief.
A small selection of wines.
There are many organic beverages too. Cherry ginger brew, root beer, cream soda and spiced apple brew, just to name a few! I picked these because I love the packaging.
Organic acai berry juice! This is USDA certified organic.
There is a mini juice bar within Supernature itself, using organic ingredients.
The benefits of organic food are obvious. But for most of us, the biggest concern is still cost. Even Oprah's O magazine asked, "Is Organic Food Worth The Price?" - a pretty good article. In general, organic food is still better in terms of nutrients, anti-oxidants and it helps better in disease prevention. You are what you eat, ultimately. I figure that even if I can't eat organic every day, maybe I can do it once a week.
Supernature occupies two units at Park House facing the Four Seasons Hotel on Orchard Boulevard. One side is the fresh food and groceries section, and the other carries their wellness and lifestyle products. I will be posting photos from the latter tomorrow.
SuperNature (Flagship Store)
#B1-05/09 Forum The Shopping Mall
583 Orchard Road
Tel +65 6304 1336
Fax +65 67350366
10am – 7.30pm daily
SuperNature (Mother & Child)
290 Orchard Road
Tel +65 6304 1339
Fax +65 6735 4207
10am – 9.30pm Monday – Friday
10am – 10pm Saturday
10am – 9.30pm Sunday & Public Holidays
Acknowledgement: Photographs in this post were commissioned by and belong to Supernature, but the blog post is mine.