Monday, April 25, 2011

Singapore Takeout: A Traveling Culinary Showcase

Look what the Singapore Tourism Board, IE Singapore and SPRING Singapore are cooking up! The Singapore International Culinary Exchange (SPICE) campaign aims to promote our culinary landscape to the world. Among the initiatives - Singapore Takeout - a travelling container which transforms into a pop-up kitchen! I'm sorry these are the only graphics I am allowed to share with you before its official launch on Thursday, 28 April.

Singapore's already known for its street food. This time it looks like the focus is more on the finer side of gastronomy.

In the space of a year, 10 of Singapore's best chefs will travel with this container to nine cities and work with eight world-famous celebrity chefs to create new dishes inspired by our multi-cultural heritage. Chef Janice Wong of 2am dessertbar will kick off this tour in June 2011 in London.

The Singapore Takeout will be open to the public Friday, 29th April 2011, from 7pm – 10pm. See it at Clifford Square, 80 Collyer Quay, Singapore 049326.

Admission is free, but vouchers for food and drink items can be purchased at nominal prices.

SPICE would like to give out 10 food vouchers you can redeem for a special Heritage dish created by Chef Wong, on 29 April. All you have to do is answer this question.

Q: Which place in Singapore has two of the world's longest sky gardens?

Please EMAIL me ( with the subject SINGAPORE TAKEOUT:
- Your answer
- Full Name
- Contact details (email ideally), so I can notify you if you win!

First 10 readers with the correct answer (or maybe best Googling skills) win. Closing time/date is 11.59pm on Wednesday, 27 April 2011.

I haven't seen the Singapore Takeout yet, but for me, my favourite mobile kitchen is the Toaster mobile! Plus Bob Blumer is such a great guy!



  1. piece of cake question. I work in one and i frequent the area around the other one :)

  2. Oooh, very keen to see what's going to happen in London!

  3. This is such an interesting concept. I'm actually constantly awed by how Singapore Tourism Board can come up with interesting ideas to promote tourism in Singapore

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  5. Its a misrepresentation of Singapore food to just focus on its fine dining restaurant while using the label Singapore Takeout, which evokes the hearty, soulful fare of Singapore's vibrant hawker scene.


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